Introduction of QVTCHM.pdf

Qingdao Vocational and Technical College of Hotel Management is located in Qingdao, a seaside city with “red roofs among green trees and the blue sea meeting the azure sky” known as the most beautiful coastal city and most livable city in China. The history of the school can be traced back to the private Qingdao Commercial Vocational School established in 1945. Through the unremitting efforts and determined pursuit of several generations, QVTCHM was founded in 2002 on the basis of Qingdao Commercial School of Shandong Province and Shandong Catering Service Technical School.

As the first independent specialized college of hotel management, the college is a pilot for high-level vocational schools and majors with distinctive features in China. It has the only hotel management major cluster in China. 

The school has successfully passed the assessment of talent cultivation level of higher vocational colleges in Shandong province, the assessment of moral education and campus civilisation construction, and achieved an excellent grade.

The school has been selected as the demonstration base for school-enterprise cooperation in tourism vocational education of the National Tourism Administration, the national postal industry talent cultivation base, and has won the following titles.

  • National Advanced Institute of Vocational Education

  • Advanced Institute of Vocational Education in Shandong Province

  • Provincial Model Institute

  • Provincial Model Campus

  • Qingdao Model Campus

Following the policy of Employment Orientation, Integration of Industry and Education, Discipline Advancement and International Perspective, the college clarifies the idea of developing majors based on the hotel industry, focuses on the demands of the hospitality industrial chain, and sets the goal to build a hotel major chain that is first rate in China and influential globally.

It connects with the 10 competitive industries for growth driver transformation of Qingdao including culture and creativity and high quality tourism, and integrates into the 24 industrial chains of Qingdao. It has created one major cluster of the national double high-level program,4 provincial high-level major clusters and 8 major clusters of the college. A professional group construction system has been formed with the intelligent and digital transformation and upgrading of the accommodation and catering industry as the main line.

The school is higher vocational college with distinctive characteristics of modern hospitality industry, setting up with 10 secondary schools and departments as follows:

  • School of Hospitality Management

  • School of Culture & Tourism

  • School of Culinary Arts

  • School of Hotel Engineering

  • School of Business Administration

  • School of Accounting

  • School of Information Engineering and Technology

  • School of Arts

  • School of Marxism

  • Department of Fundamental Teaching

There are 14,300 students enrolled in the unified enrolment speciality and 770 students enrolled in the adult correspondence teaching.

There’re 38 majors, such as Hotel Management and Digital Operation, Tourism Management, Culinary Arts and Nutrition, etc.

Among them, tourism professional schooling in the province ranks first in the higher vocational colleges. The excellent titles of majors are as following:

  • 2 national demonstration majors

  • 2 majors supported by the central financial support for the construction

  • 3 phased college-under graduation continuation majors

  •  8 national backbone majors

  • 11 majors for the segmented cultivation of college

  • 4 high-level professional groups of Shandong Province's higher vocational education

  • 2 provincial demonstration majors

  •  7 provincial characteristic majors

  •  10 provincial key construction majors

  • 2 provincial brand professional groups

  •  Leading the development of 10 provincial teaching guidance programmes

  •  6 majors of Qingdao higher vocational key construction

  • 2 majors of Qingdao Industry-Teaching Integration Demonstration

  • 1 alliance of Shandong Peninsula Professional Schooling

  • 2 alliances of Qingdao Middle and Higher Vocational Professional Schooling

The college upholds the mission of building virtue and nourishing talents and follows the philosophy of producing high-caliber talents with excellent skills and sustainable career paths. It also aims to cultivate lifelong learning habit. The college, with the motto of “diligence, sincerity, inspiration, elegance”, stresses a culture of being caring and down-to-earth with a sense of responsibility and builds a campus of smiles. The school attaches importance to students' skills training, and since 2012, it has won a total of 30 first prizes in national competitions such as restaurant service, cooking, Chinese and English tour guide, Chinese banquet design, Western banquet design and marketing skills.  

Insisting on the combination of individual and teaching team growth of “double-qualification teachers”, the college improves teachers' educational and teaching ability and professional practice ability, and basically builds up a high-quality team of teachers with high moral character, excellent skills, and combination of full-time and part-time teachers.

Until now, there’re 842 teaching staff and we have some titles of teaching team as follows:

  • 1 teaching innovation team of national vocational education teacher

  • the first batch of national teachers practice mobile station

  • Qilu skill masters workstation,

  • 4 experts of Vocational Education Teaching Guidance Committee of Ministry of Education

  •  9 experts of the provincial Teaching Guidance Committee

  • 3 national skilled masters

  • 1 national skill masters studio

  • 7 teaching masters of Shandong Province

  • 10 provincial level teaching teams

  • 1 provincial “Huang Dainian-style teacher team”

  • 5 provincial youth skills master

  • 2 provincial vocational education master teacher studios

  • 4 provincial vocational education platforms of skills inheritance and innovation

  • 10 Qingdao teaching masters

  • 2 Shandong advanced workers

  • 2 Qingdao labour models

  • 1 Qingdao leading accounting talent

  • 1 Shandong master counselor's studio

  • 2 typical cases of “double-qualification teachers” team construction in vocational colleges in China


The school vigorously promotes the construction of curriculum and practical teaching conditions, and has completed the following courses.

  • 1 national curriculum model course on ideology and politics

  • 5 national vocational education online high-quality courses

  • 13 provincial vocational education online high-quality courses

  • 13 provincial high-quality resources sharing courses

  • 2 provincial professional teaching resource libraries

  • 4 provincial vocational education curriculum model courses on ideology and politics

  • 10 Qingdao Modern Apprenticeship System featured courses

The teaching achievement awards are as follows:

  • 4 National Teaching Achievement Awards

  • 22 Provincial Teaching Achievement Awards

  • 12 national planning textbooks for vocational education in the 13th Five-Year Plan and 14th Five-Year Plan

  • 1 second prize of the First National Teaching Material Construction Award

There’s one practical training base supported by the central government, one key experimental training room at the provincial level and 82 production-oriented training rooms of various types, covering all specialties


Following the policy of “teaching promotes production, production helps teaching, the integration of production and education, school-enterprise cooperation”, the college strives to create a school-enterprise community to promote the quality of talent training.

The college has led the establishment of five national industry-teaching fusion communities, such as National Modern Accommodation Industry Community, National Boutique Culture and Tourism Community, National Modern Catering Community, as well as a number of industry-teaching fusion organizations, such as Modern Commerce and Trade Circulation Industry-teaching Consortium of Qingdao Section of the Free Trade Zone in China (Shandong).


The college and enterprises have jointly established 11 industrial institutes, such as Shandong Culture and Tourism Industry Institute; jointly established Qingdao Tourism Data Center with Qingdao Culture and Tourism Bureau; led the formation of Qingdao Tourism Think Tank; the government, industry, enterprises and the college have jointly established Shandong Research and Study Tourism Research Institute, etc.; constructed 1 pilot project of Modern Apprenticeship at the national level, and 16 provincial and municipal pilot projects of Modern Apprenticeship, which were selected as the typical production practice projects of Shandong Vocational Education School-enterprise Cooperation, Shandong Field Engineers Special Training Program and so on.


The college implements the Digital Campus Specification for Vocational Colleges, strongly improves the basic capacity of informationization, and actively adapts to the requirements of the technological and industrial revolutions. we connect the application systems of administration, teaching, scientific research, students and logistics on the campus, and push the deep integration of information technology and intelligent technology into the whole process of school management. It promotes the construction and application of professional teaching resource base at the provincial and school levels, builds a school-based data center, and realizes docking with the data center of Vocational Education Brain of the Ministry of Education.


After years of construction, weve basically built a virtual-reality fusion and two-way empowerment smart campus. It has been awarded the first batch of education informatization pilot units by the Ministry of Education, the first batch of experimental schools of digital campus construction for vocational colleges, the model school of digital campus construction for vocational colleges, and the institute of Smart Education Demonstration School in Shandong province. For two consecutive years, it has been honored as Excellent Institute of Network Security Work of Party Committee (Party Group) in Shandong Education System, and 13 cases have been selected in the national and provincial informatization application case database.

The college's scientific research and social service capacity has been significantly enhanced.

  • Led the establishment of Shandong Vocational Colleges TTT(Teachers, Teaching materials and Teaching methods) Reform Alliance

  • Organized the National and Provincial Higher Vocational College Professional Backbone Teacher Training Program

  • Built the Ministry of Science and Technology of the Hismile Creator Island Creative Space

  • 454 national, provincial and municipal scientific research projects, such as the National Social Science Fund, the Ministry of Education Humanities and Social Sciences Planning Project

  • 10 provincial scientific research and innovation platforms, such as the Ministry of Education's Hotel Vocational Education Big Data Collaborative Innovation Center and the Shandong Higher Education Institutions' Tourism Big Data, New Technology Research and Development Center, etc.

  • eveloped industry standards such as Shandong Social Tourist Guide Management System Standards, Shandong Cuisine Standardized Process and other industry standards and Qingdao intelligent tourism enterprise construction standard documents.

  • Selected as a model vocational college for rural revitalization in Shandong province.

 

We promote internationalized school running comprehensively. The college organizes two Chinese-foreign cooperative school projects, has three Chinese culinary institutes outside China, and is the one of the first Chinese colleges on the China-US high-skilled vocational talent exchange program.

At present, the college enrolls international students from South Korea, Cambodia, Ghana, Russia and other countries along the Belt and Road. It has established cooperative relationships with more than 30 colleges and educational institutions in 16 countries and regions, including Canadore College of Canada, the Institutde tourismeet dhôtelleriedu Québec of Canada, TAFE College of South Australia of Australia, and National Kaohsiung University Of Hospitality And Tourism, etc. And we have carried out a wide range of work such as faculty exchanges, students' exchanges, overseas internships, the introduction of foreign teachers and the introduction of high-quality educational resources, etc.


The college has twice been honored as one of the Top 50 Most Globally Influential Higher Vocational College in China and Top 50 Most Influential Higher Vocational College in Asia Pacific. It has won the Excellence Award of World Federation of Colleges and Polytechnics,  and it has been designated as a China-ASEAN higher vocational college cooperation project with distinctive features and Chinese Plus Vocational Skills Teaching Resources Construction Program.


Campus culture features distinctive, with the Culture-oriented, brand-leading as the overall idea of campus culture construction. Weve been building to honor virtue, talents, fashion and sincereness as the core, and Smile Culture as the appearance of the core cultural concepts of the campus.

The school motto is diligence, sincereness, smartness and elegance, the school style is love, strength, responsibility and the school spirit is self-reliance, self-improvement, truthfulness and innovativeness. 

The school has been selected as one of the One School, One Brand schools in campus culture of vocational colleges in China, one of the outstanding cases of culture construction in higher vocational colleges in Shandong province, and one of the bases for the inheritance of Chinese excellent traditional culture in Shandong province.


Were starting the new journey of striving for vocational undergraduate college, building a domestic first-class, internationally renowned brand of hospitality industry, and creating the cradle of China's high-caliber hospitality professionals.